National Girl Scout Cookie Weekend Kicks Off Cookie Season
Join the Largest Virtual Girl Scout Cookie Party
FOR IMMEDIATE RELEASE
January 22, 2014
Girl Scouts of the USA
New York, N.Y. — Girl Scouts of the USA (GSUSA) will mark the start of cookie season with an event in New York City, taking over Vanderbilt Hall in Grand Central Terminal on Friday, February 7, 2014 from 8 a.m. to 7 p.m. to give New Yorkers their first taste of this year's cookies. The world's largest girl-led business, the nearly $800-million cookie program aims to teach girls five essential life skills: goal setting, decision making, money management, business ethics, and people skills.
"Girl Scout Cookie Weekend is a great opportunity to share the fun and excitement of the Girl Scout Cookie Program," said Anna Maria Chávez, CEO of Girl Scouts of the USA. "As we celebrate the 97th anniversary of Girl Scout Cookies, it's important to remember supporting the program helps girls build a lifetime of skills and confidence."
Cookie fans and girls can join the world's largest virtual Girl Scout cookie party by participating in national and regional celebrations, as well as via social media, including a Twitter party with Anna Maria Chávez, local Girl Scout councils around the United States, and Mom It Forward, a leading women's social media community. Additionally, Girl Scouts of the USA has partnered with Improv Everywhere, a New York City–based creative collective founded by performer Charlie Todd, which will lead the NYC cookie premiere party event where consumers can get their photos snapped on the green carpet, meet their local #cookieboss, and stock up on their favorite Girl Scout Cookies.
As part of their experience in various Girl Scout activities, girls can earn official Girl Scout awards at every level of Girl Scouting, including cookie and financial literacy badges and an annual Girl Scout Cookie Activity pin. In celebration of this special weekend, a brand-new National Girl Scout Cookie Weekend patch is now available as well.
For ease of purchase, customers can find their Thin Mints, Samoas/Caramel deLites, and other favorite Girl Scout Cookies by using the official Girl Scout Cookie Finder app, available free for iPhone or Android by visiting the newly refreshed official Girl Scout Cookie page at www.girlscoutcookies.org.
About Girl Scouts of the USA
Founded in 1912, Girl Scouts of the USA is the preeminent leadership development organization for girls, with 3.2 million girl and adult members worldwide. Girl Scouts is the leading authority on girls' healthy development, and builds girls of courage, confidence, and character, who make the world a better place. The organization serves girls from every corner of the United States and its territories. Girl Scouts of the USA also serves American girls and their classmates attending American or international schools overseas in 90 countries. For more information on how to join, volunteer or reconnect with, or donate to Girl Scouts, call 800-GSUSA-4-U (212-852-8000) or visit www.girlscouts.org.