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Girl Scouts of the USA Wins Six Awards
From the Association of Educational Publishers
FOR IMMEDIATE RELEASE
June 12, 2006
NEW YORK, N.Y.—Girl Scouts of the USA (GSUSA) is proud to announce that the organization is the recipient of six awards from the prestigious Association of Educational Publishers (AEP). Established in 1895, AEP instituted its awards program approximately three decades ago to recognize significant and excellent achievement in supplemental educational products and education marketing.
"The AEP's recognition, especially in light of the outstanding submissions from several prestigious organizations, is a testament to the quality and innovation of the Girl Scout program, not to mention the dedication and professionalism of those who develop it," commented Kathy Cloninger, CEO of Girl Scouts of the USA. "While all of us at the Girl Scouts are extremely proud of this achievement, our true reward is in the positive impact these materials and our program have on millions of girls across the nation."
This year's Beacon Awards include:
The 2006 Beacon Award – Display Ad
"It's a Girl's Life. Lead it."
The 2006 Beacon Award – Integrated Marketing Campaign
"It's a Girl's Life. Lead it. Campaign"
The 2006 Gold Beacon Award – formerly the Marketing Master Award
"It's a Girl's Life. Lead it."
The winner of this premier award presents clear and lively editorial, compelling design, and exemplifies an outstanding match of the message to the medium.
These awards bring a total of four honors to "It's a Girl's Life." Last month, the campaign won a Silver Summit Creative Award.
GSUSA also won three Distinguished Achievement Awards from the AEP for the following resources:
Four other Girl Scout materials were cited as finalists:
With the AEP awards competition including submissions from Scholastic, Newsweek, Nickelodeon, National Geographic and many other top organizations, the Girl Scouts of the USA was in good company.
According to the AEP Web site, AEP Award winners earn the right to display the Lamp of Learning logo, which means their products are widely recognized as exhibiting outstanding quality and achievement.
The awards were announced on Friday, June 9, at the JW Marriot Hotel in Washington, D.C.
About Girl Scouts of the USA
Girl Scouts of the USA is the preeminent organization for and leading authority on girls with 3.7 million girl and adult members. Now in its 94th year, Girl Scouting builds girls of courage, confidence and character, who make the world a better place. The organization strives to serve girls from every corner of the United States and its territories. Girls Scouts of the USA also serves American girls and their classmates attending American or international schools overseas in 90 countries. For more information on how to join, volunteer, or donate to the Girl Scouts, call (800) GSUSA 4 U (800-478-7248) or visit www.girlscouts.org. For information in Spanish, call (866) 830-8700 or visit www.girlscouts.org/espanol.