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Healthy Media for Youth Summit

October 6, 2010 - Academy Award-winning actor Geena Davis and other leaders from the entertainment, policy, business and youth-serving communities joined forces to promote healthy media images of girls and women at the Healthy Media for Youth Summit on Wednesday, October 6, 2010. The summit was a partnership of Girl Scouts of the USA (GSUSA), the National Association of Broadcasters (NAB), the National Cable and Telecommunications Association (NCTA), and The Creative Coalition (TCC), where attendees considered and identified ways to promote media messages that inspire, empower and engage youth.

The Healthy Media for Youth Summit grew out of research findings from the Girl Scout Research Institute’s (GSRI) survey regarding body image, Beauty Redefined. Results from the survey highlighted media’s significant influence over girls. Findings show that nearly 90 percent of girls surveyed say the fashion industry and/or the media place a lot of pressure on them to be thin, even as they realized that the fashion industry’s models were "too skinny" (65 percent), "unrealistic" (63 percent) and "unhealthy" (46 percent). The survey also revealed that despite this criticism, 3 out of 4 girls said that fashion is "really important" to them.    

The summit brought together experts from a cross section of media and communication organizations and outlets including Federal Communications Commissioner Meredith Attwell Baker; Kyle McSlarrow, NCTA President and CEO; Gordon Smith, President and CEO of NAB; and Hollywood luminaries and members of The Creative Coalition: Emmy-Award winner Alfre Woodard, and actors Steven Weber, Teri Polo, and Rachael Leigh Cook. 

Moderators and panelist included Salaam Coleman Smith, President of The Style Network; Suzanne Malveaux, CNN White House correspondent; Ann Shoket, Editor‐in‐Chief Seventeen Magazine; Emme, Supermodel and leading advocate for positive body images; and Teen Girl Scouts from the Girl Scout Council of the Nation’s Capital.

During the Summit, a new public service announcement was unveiled that urged youth to "Watch What You Watch" and have a greater understanding about the images in media.

PSA: Watch What You Watch
Resource Website: girlscouts.org/watchwhatyouwatch
Girl Scouts Advocacy Network: Healthy Media for Youth Act