Girl Scout Central

Check out our flagship retail store and event space in midtown Manhattan.

It’s truly a one-of-a-kind experience!

Girl Scout Central offers a huge selection of modern and traditional products for Girl Scouts (and brand enthusiasts) of all ages—from Daisies to Gold Award Girl Scouts to volunteers to alums. Badges, patches, and uniforms? Check! Jewelry, toys, and camping gear? Yup! T-shirts, caps, and hard-to-find Girl Scout collectibles? We’ve got you covered!

The store is also a premier event space where Girl Scouts, councils, volunteers, and the New York City community gather for presentations, parties, panel discussions, workshops, and program-related activities.

Girl Scout Central is a must-see destination for every Girl Scout visiting New York City! You’ll connect with your inner G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader) spirit—and have a great time while you’re at it.

Activities and Experiences 

Girl Scout Central is also a place where visitors connect with one another and enjoy a hands-on historical experience as part of an awesome New York City adventure!

Chalkboard: Answer the special Girl Scout Central “Question of the Week,” or leave a message for your Girl Scout sisters on the chalkboard wall.

SWAPS: SWAPS (you know, Special Whatchamacallits Affectionately Pinned Somewhere) are a Girl Scout tradition. So bring a small token of friendship to pin on the Girl Scout Central SWAPS wall, and take a SWAPS left by a visiting Girl Scout. So cool!

G.I.R.L. Selfie Wall: Take a selfie (or a groupie!) in front of our G.I.R.L. wall. Share your photo on social media with your troop and family back home. Remember to tag us using #girlscoutcentral.


Historical Experience: Now, visitors can enjoy the Girl Scout Central Historical Experience, which includes:

  • A video about Girl Scout founder Juliette Gordon Low and the beginnings of the first Girl Scout troop in 1912
  • A self-guided exhibit from the GSUSA archive collection, featuring vintage uniforms, scarves, camping gear, cookie boxes, photos, and more

Please note that space in the exhibit area is limited, so you may need to wait as we rotate visitors through the Historical Experience.  If your group consists of 10 or more, please contact us via email with the date and time of your visit and number of attendees so we can plan for your group’s arrival.

Girl Scout NYC Bingo™: With all there is to see and do in New York City, what better way to check it all out than to explore with a few rounds of Girl Scout NYC Bingo?  Visit the sites celebrating awesome women and girls who embody the G.I.R.L. spirit and who helped make New York one of the greatest cities in the world.

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The all-new Girl Scout NYC Bingo kit includes two different bandanas (featuring awesome stuff to discover in New York), a custom patch to commemorate your trip, and a map of Manhattan to plan your adventure.

You can purchase the Girl Scout NYC Bingo kit at Girl Scout Central for $10. Additional patches and bandanas can be purchased for larger groups.

Upcoming Events 

Girl Scout Central’s Afternoon of Coding
Is your child interested in learning more about coding? Join us on Saturday, December 14, for two educational and fun coding activities. The Case of the Lost Vest activity will take place from 12:00 to 1:00 p.m. and is suitable for Daisies and Brownies (kids in grades kindergarten to three). The Writing and Interpreting Events activity will take place from 1:00 to 2:00 p.m and is suitable for Juniors and Cadettes (kids in grades four to eight).  Each activity has a $5 fee. Participants will receive a free STEM patch. Register today to claim your spot.

Save up to 25% on holiday gifts and more!
Now through December 23, enjoy 10% off uniforms and program materials, 20% off jewelry and accessories, and 25% off sportswear (excludes The North Face). Offers valid only at Girl Scout Central. No minimum purchase or promotion code required.

Plus, you can now create personalized Girl Scout gear and holiday stockings in our new Design Your Own space. Create one-of-a-kind holiday gifts only at Girl Scout Central.

Donate Gently Used Coats at Girl Scout Central for New Yorkers in Need
Girl Scouts of the USA is participating in the annual New York Cares Coat Drive by collecting new or gently used coats and jackets. Donation bins will be available at Girl Scout Central now through December 27. The number of children, families, and individuals throughout the city in need of warm coats is higher than ever. By donating a coat, you are making a difference for a New Yorker who might otherwise be forced to make a choice between buying a coat or putting food on the table.

Girl Scout Central’s Pre-New Year’s Eve Celebration
Join us on Saturday, December 28, and Sunday, December 29, to make a time capsule, inspiration board, SWAPS, and New Year’s Eve noisemaker. There is a $10 event fee. Register today to claim your spot.

Volunteer at Girl Scout Central to Earn Volunteer Hours

Are you a Senior or Ambassador in need of volunteer hours? Earn them by assisting at Girl Scout Central activities. Girl Scout Central will provide you with a letter confirming the number of hours you completed and the services you performed. To sign up or for more information, email us. A Girl Scout Central staff member will follow up with you about the event details and next steps.

Host Your Bridging Ceremony at Girl Scout Central

Is your troop or Girl Scout bridging this year? GSUSA is now offering bridging ceremonies at Girl Scout Central. Download our flyer for packages and pricing information. Also, our Event Planner will help you create a memorable bridging ceremony.

Share your experience on social media using #girlscoutcentral

Plan your visit now!


420 Fifth Avenue, New York, New York, 10018  
Entrance on 37th Street between Fifth Avenue and Sixth Avenue (Avenue of the Americas)

Store Hours 

Winter hours will begin Monday, 12/2:
Monday through Friday – 9:30 a.m. – 6:00 p.m.
Saturday – 10:00 a.m. – 6:00 p.m.
Sunday – 12:00 p.m. – 5:00 p.m.

Holiday Closings
Thursday, 12/12 – 9:30 a.m. – 2:00 p.m.
Tuesday, 12/24 and Wednesday, 12/25 – CLOSED.
Tuesday, 12/31 –  CLOSED.
Wednesday, 1/1 – CLOSED.

Contact Us

By telephone at 212-852-5055 or via email